Call To Share Your London Sporting Stories For New London Museum

Residents of London are being asked to share their sporting stories and views on which sporting events and collections they’d like to see in the Museum of London’s new home in West Smithfield, set to open in 2026.

Working with Sporting Heritage CIC, the Museum of London is aiming to capture as many views and stories as possible through the release of a short survey to ensure the new museum opening under a new name – The London Museum – reflects the rich heritage and diversity of the capital’s sporting past, present and future.

Dr. Justine Reilly, Director of Sporting Heritage says: “Sport is an integral part of London life. For those who live and work in the city, everyone will have a sporting story to share. It’s essential that we capture the views of people of all ages, backgrounds, communities – whether they play and watch sport recreationally or participate professionally.”

Foteini Aravani, Museum of London Digital Curator adds: “The relevancy of sport to Londoners is crucial in understanding how the story of sport should be told through the new museum and our digital activity. With an impact and influence on society, education, health, and the economy, sport is something that unites us all and we look forward to seeing the suggestions and comments we receive to help shape the London Museum.” 

The short survey has been created for people to complete to give their opinions and share any photos and stories of their own sporting stories. Survey link –

Responses are being collated until January 30th 2023. Further details and to access the survey head to

The London Museum by day © Stanton Williams, Secchi Smith and Asif Khan Studio
Image © Julio Etchart

Since 1980, Latin American families have been gathering on Sunday afternoons on Clapham Common in Lambeth to play football. This photograph emphasises the social aspect of the event. Football is played in a spot named ‘La Cancha’, the pitch. The teams, like Real Perú and Ecuador, are named after South American locations. People find out about games from the local press or by word of mouth. © Julio Etchart

About the Museum of London

The Museum of London tells the ever-changing story of this great world city and its people, from 450,000 BC to the present day. Our galleries, exhibitions, displays and activities seek to inspire a passion for London and provide a sense of the vibrancy that makes the city such a unique place.

A fixture on London’s cultural scene since first opening in 1976, the museum is moving house. It will close its doors at its current site at London Wall in preparation for its relocation to a new home at West Smithfield, where it will occupy historic market buildings and open up to millions more visitors. The new museum will reopen in 2026 under a new name: The London Museum. Starting in July 2022, the museum will celebrate 45 years at London Wall with an exciting programme, including two closing weekend festivals which will welcome visitors to the site one last time for an epic leaving do.

The museum is open Monday – Sunday 10am – 5pm and is FREE to all. You can explore the Museum of London with collections online – home to 90,000 objects with more being added regularly.

About Sporting Heritage CIC

Sporting Heritage CIC is a not-for-profit community interest company working specifically to support the collection, preservation, access and research of sporting heritage in the UK.

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